Understand short-term investment strategies:

Short-term investment strategies are ideal for storing and accumulating cash that you will need within five years. They rely on lower-risk assets that provide more liquidity, such as bonds and interest-bearing accounts. It doesn't generate huge returns like you see in the stock market, but it can generate some income because it's less risky and more flexible.

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If you want to learn about Investing from scratch go to Investing Basics

Examples of short-term investment strategies:

Current assets include bonds, cash and cash equivalents. Many combine features such as overdraft programs, letter and deposit confirmations, bill payments, money transfers, and even his FDIC or NCUA insurance.

High Yield Savings Accounts:

High Yield Savings Accounts pay higher interest rates and generate more income than regular bank accounts. These guaranteed liquid assets often offer benefits such as writing checks, paying bills, and transferring money. However, monthly withdrawal limits or minimum balance requirements may occur.

Money Market Accounts:

Money Market Accounts combine the features of savings and checking accounts (insurance, interest income, debit cards, etc.). However, you may face monthly withdrawal or deposit requirements. Interest rates may also fluctuate depending on the average balance.

Certificate of Deposit (CD):

Think of a CD as an insured savings account that locks cash against guaranteed earnings. CD deposits earn fixed interest rates over months to years. (The larger the deposit and the longer the maturity, the higher the interest rate usually.) Unfortunately, you won't have access to the cash until maturity, and you're out of luck when interest rates rise.

Cash Management Accounts:

Some investment firms offer cash management accounts to consolidate investors' financial services in one place. Many of them pay higher interest rates than regular bank accounts, have check-issuing privileges, savings programs, and even lines of credit. But be aware of maintenance fees and minimum balance requirements.

Money Market Funds:

Money Market Funds are uninsured products issued by investment companies and brokers. These funds pool investors' capital to purchase high-quality, low-risk securities such as bonds, government bonds and cash equivalents. While generally easy to withdraw, these are not risk-free investments and management fees can hurt your profits.

Government Bonds and Pension Funds:

Government bonds are essentially loans made to the government in exchange for interest income. You can choose from a variety of maturities and interest rates, or (preferably) sell your bonds on the open market for a profit. Alternatively, you can buy bond funds with spread maturities and interest rates.

However, bonds are not without risk. When interest rates rise, bond values typically fall. Also, while corporate bonds offer higher yields, they also carry a higher risk of default.

Treasuries:

Treasuries are short-term bonds that either accrue interest or can be sold for less than their actual value to be redeemed later. The Treasury does not raise state or local taxes, but they typically have low yields and carry interest rate risk.

How do short-term investments affect you?

Short-term investments provide flexibility, liquidity, and benefits in short-term money accounts. It also promotes diversification to complement long-term strategies.

A Wise Investing Guide: Things To Consider When Investing in Your 20's

Investing in your 20s: Investing plays an important role in determining one’s lifestyle and future, and it is considered ideal to invest early.Therefore, investing wisely in your 20s Planning and executing a strategy is a great idea because it allows you to invest more money with less responsibility and get a decent return in the future. Helps you keep investing. This is another advantage.

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If you want to learn about Investing from scratch go to Investing Basics

Learn the basics of personal finance
To invest, you need to know personal finance because it helps you manage your money effectively. Various concepts fall under the umbrella of personal finance, including money management, savings, investments, banking, budgeting, mortgages, investments, insurance, retirement planning, and tax planning. Before you start investing, you should have at least a basic knowledge of these concepts.

Choose Your Investment Goals Carefully
Investing with your goals in mind is the best way to go. The goal is as simple as buying a car to build future wealth. It should be understood that goals should be divided into short-term, medium-term and long-term goals. Breaking down your goals and achieving them individually gives you a clear picture of how much you’re investing and how much you’re likely to get in return.
Follow the 50:30:20 Rule
A basic rule that all beginners should follow is the 50:30:20 Rule. According to this regulation, an investor must allocate his 50% of the funds to meet the requirements.
Diversify your investments
Investors in their 20s should always diversify their portfolios, investing in equity instruments as well as debt securities to balance them. This helps us adapt to market conditions. Investors should also try to keep investing for the long term in order to get good returns.
Review and Rebalancing
Given all of the above, young investors should continue to adapt to market conditions and rebalance and rebalance their portfolios to achieve the best returns. There may be scenarios in which investors change their investment goals. In that case, you should review your portfolio and rebalance it to meet your new goals.

Celebrities who passed away in 2023 (So Far)

January 14, 2023

The entertainment world has said goodbye to many personalities from the worlds of music, film and television in 2023. Scroll down to see all celebrities who have died so far in 2023, including Lisa Marie Presley, Jeff Beck, and more.

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Gangsta Boo

Rapper Gangsta Boo, formerly of the hip-hop group Three 6 Mafia, passed away on January 1, her representative said Variety. She was 43.

Adam Rich

Adam Rich passed away on January 7. He was a former child actor best known for playing the youngest child in the ABC comedy “Eight Is Enough.” He was 54.

Fred White

One of Earth Wind & Fire’s two drummers during the band’s most prosperous decade, 1974–1984, Fred White passed away on January 9 at the age of 67.

Jeff Beck

One of the most inventive and undoubtedly surprising guitar idols of the 1960s, Jeff Beck passed away on January 10. He was 78.

Ben Masters

Ben Masters, who portrayed Julian Crane in the daytime soap “Passions,” passed away on January 11 in Palm Springs, California, from COVID-19 after a protracted battle with dementia. He was 75.

Carole Cook

Carole Cook, a seasoned stage and screen performer who was Lucille Ball’s protege, passed away on January 11 in Beverly Hills, California, from heart failure. She was 98.

Robbie Bachman

Robbie Bachman, a co-founder and drummer for the hard-rocking Canadian band Bachman-Turner Overdrive in the 1970s, passed away on January 12 at the age of 69.

Lisa Marie Presley

Elvis Presley’s only child Lisa Marie Presley, whose turbulent existence also featured a music career, passed away on January 12 at a hospital in Los Angeles. 54 years old.

Unstructured data growth is the most prominent data trend for 2023.

January 13, 2023

Data storage, especially unstructured data, has kept businesses busy this year. What does this mean for next year’s data trends?

This has been an important year for data, especially as businesses collect more and more unstructured data. Let’s take a look at the top three trends that stood out in the past year and what awaits the world of data management in 2023.

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Trends of 2022

Trend #1: As unstructured data continued to accumulate, many businesses were obliged to think about new methods for regulating the growth and life cycle of data.

The continuous accumulation of unstructured data continues to pose challenges for businesses of all sizes. Many people realize that it may have taken them years to collect their first petabyte of unstructured data, but they quickly accumulated 3 petabytes, then 5 petabytes, then 10 petabytes, and so on. started. As the rate of data growth continues to accelerate exponentially, organizations face challenges related to cost control, risk mitigation (due to threats such as ransomware, insider threats, and human error), and lost opportunities. faced an increase in Additionally, as data ages, employees within an organization have less knowledge of what is stored where and who owns it, exacerbating the problem with employee turnover.

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Trend #2: Unstructured data storage on NAS systems was still prevalent

When it comes to unstructured data, you’ll still find much of it stored locally on network attached storage (NAS) systems. Many applications — whether provided by independent software vendors or developed in-house — are built to read and write data using NAS protocols. When a company replatformed its application to the cloud using object storage, it faced a completely different paradigm. This required an application rewrite using object storage APIs, a task few enterprises had the resources to undertake. As a result, large volumes of data still resided on these on-premises systems in 2022

Trend #3: Major cloud service providers increased the number of vendor-branded file services

Given that enterprise customers are unwilling or unable to rewrite existing NAS-based applications to operate with cloud object storage, public cloud providers formed more relationships with traditional on-premises NAS vendors to offer branded cloud-based managed file services.

The managed file services provided customers three main benefits:

To transfer their legacy application to the cloud provider’s environment, they have a straightforward on-ramp.
The enterprise customer does not have to change their business to take use of the NAS storage services provided by the cloud provider because the investments made in training, documentation, processes, and management of the conventional NAS systems are kept.
The cloud provider manages the underlying hardware and operating environment as a managed service, allowing the client to just use the storage service.

Data Trends to Watch in 2023

Trend #1: AI/ML, IoT, and new apps will be major drivers of data accumulation

The need to retain data virtually indefinitely to feed AI/ML processes Data accumulation will increase in 2023. This AI/ML hunger for data is why companies are investing heavily in data collection. Leveraging this data and the insights it provides is expected to maximize business growth opportunities and create competitive advantage.

Nearly every kind of device, now and in the future, will generate massive amounts of data (think IoT). Current and new apps also generate more data and have more end users. Take the number of devices you currently own and multiply by the total number of device users. Additionally, people are creating more content through more applications, fueling the data fire. As this and other data volumes grow, it becomes increasingly important to protect and streamline data management while controlling costs and risks.

Businesses today face a simple choice: store data locally or store it in the cloud. However, next year, many other conditions will have to be taken into account. B. Will you use edge computing (collecting data from multiple locations at the edge of your network) or will you have many remote workstations? Businesses need solutions that help them handle everything in their environment. This is very different than having to manage the main storage system in your data center.

Trend 2: Managing storage costs is becoming a higher priority.

Data values change over time. As the clock advances, the original content is accessed less frequently. Ultimately, records may have little or no access for most organizations. In highly regulated industries such as healthcare and financial services, “old” data cannot be automatically deleted, but neither can it be stored on primary storage as the cost becomes unmanageable.

In 2023, organizations will look to control storage costs by reviewing data migration policies to determine what to do with older data.
Ideally, this review will lead to the implementation of automated data storage and management that is cost-effective and accessible.

Trend #3: AI and ML analyze data trends and characteristics for proactive (and potentially automated) unstructured data management, organization, and optimization of unstructured data storage. provide transformation. Many companies want to know how to create data pipelines to move raw data to other storage systems (such as the cloud) for use in analytical applications. In 2023, ML and AI will become even more of a focus as companies look for ways to take data and apply ML algorithms to it.

For example, there will be automated solutions that allow customers to understand their unstructured data environment before taking necessary business or IT actions. Reports are tailored and streamlined to help users make clear decisions according to their business priorities. Once you have transparency, you can organize your data according to several criteria. B. Data ownership and role, where the data belongs, risk profile, and types of actions taken.

Content Source: Business d’Or

The Indian startup ecosystem saw a surge in fundraising activity in 2008–2009, 2014–2015 and 2020–2021 due to multiple pandemic-related lockdowns and low dollar interest rate regimes.

But that all changed in 2022, with total funding plummeting from his $42 billion in 2021 to his $25 billion. Interestingly, despite the slowdown, 2022 turned out to be the year with the best seed funding in eight years. Nearly 41% of all seed funding ($5 billion) raised by Indian startups since 2014 has been secured in 2022.

The Indian startup ecosystem has seen an increase in traditional VC (venture capital) funding for nearly a decade. However, the VC segment is also undergoing significant change as several new companies enter the ecosystem each year and macro disruptions such as pandemics and capital freezes impact the business world.

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Inflection Point Ventures founder and CEO Vinay Bansal said:

Key Seed Funding Trends in 2022:

The early-stage startup ecosystem is still vibrant in 2022. As a result, the seed-stage startup saw a significant increase in deal size and number of secured deals. The top three trends observed in seed-stage funding are: However, since 2020, the scope of seed funding has expanded. As pointed out by Chinmaya Saxena, Community Strategy Partner of BEENEXT, the value of early-stage investments has increased in the meantime, demonstrating investor confidence and prospects for the Indian startup ecosystem.

For example, the best breakaway deal of 2020 was his $35 million raised by media and entertainment startup Public App. Total annual seed funding ranged from $20,000 to $20 million.

Additionally, the most unusual deal in 2021 was $60 million (raised by Zepto), while the total range of seed funding was $30–40 million.

According to data analyzed by Inc42, there were three exceptional deals in 2022 — a $300 million deal for co-working startup Table Space.Aside from these, all other deals are his Stayed in the $10,000 to his $60 million range.

The high end of the seed funding range has continued to grow strongly over the past three years. This has further increased the average ticket size of seed funding in the Indian startup ecosystem.

Enterprise tech was still the most funded sector:

Between 2014 and 2022, his Enterprisetech startups in seed stage won 860 deals. This is the best in any sector. In 2022, the Enterprise Tech Sector closed his 170 deals and raised $444 million.

Bharat Innovation Fund co-founder and managing his partner Kunal Upadhyay said: In the growth stage for the next few years. This provided even more investor confidence during the seed stage. In terms of funding, fintech came in second with his $357 million, followed by proptech with his $316 million.

Seed Funding Continues to Increase Despite Amendments:

Year-over-Year Seed Funding Amount Has Exceptionally Increased from His 2020 to 2022. Total seed funding in 2019 was $255 million, down 43% year-over-year, but increased 60% year-over-year to $410 million in 2020.

2021 sees total investment grow 200% year-over-year to $1.1 billion, driven by surge in new startups, increased seed-stage funding, and more mature returning founders It remained exceptional in terms of seed funding.

The seed funding was then adjusted in 2022 to return to its normal growth trajectory. In contrast to 2021, 2021 saw a 77% year-on-year increase, with total investment he reaching $2 billion. This suggests that during the seed stage, investors returned to making more experimental bets, researching different sectors and identifying new niches.

Key Factors Driving Seed Funding Growth:

Sectors such as cleantech, consumer services, femtech, agritech, transport tech, travel tech, media and entertainment will attract investor interest in 2022. collected. Although the number of deals in these sectors was significantly lower than the top three sectors i.e. enterprise tech, fintech and e-commerce, the investor was more interested in innovation and industry-specific his B2B model in making investments, as well as founding optimistic about their skills. be next.

“A founder’s bet early on is very important. That’s why we’re looking for motivated founders who are aware of market conditions, and who hit their goals regardless of the cycle. When founders have a robust business model based on real consumer insights and can tackle real problems, they can develop a solid foundation and solidify it with capital backing. This will go a long way in helping them survive the fundraising winter and come out victorious,” added Saxena.

Inflection Point Ventures (IPV) Vinay Bansal said he recognizes the importance of gaining an early foothold in high-potential startups, even for stage funds. But the biggest game changer has been the entry of established angel networks and platforms, making it possible to do angel investing in a structured way.

They have processes in place to secure, curate and fund high potential start-ups and make them accessible to a large investor community looking to grow wealth and diversify their portfolios.

“Valuations cooled much earlier because the early stage ecosystem started to slow down before the later stage ecosystem. Once valuations become acceptable to investors, money will flow into early-stage startups.”

Some of the other key factors that have contributed to the rise of seed-stage funding in 2022 are as follows:

The proliferation of technology and the internet made it easier for entrepreneurs to start and scale businesses. This led to an increase in the number of startups and a need for seed funding to support their growth.
The success of many tech startups created a culture of innovation and risk-taking, encouraging more people to start their own ventures and seek seed funding support.
Many angel investors and venture capital firms recognised the value of supporting early-stage startups and established seed funds or joined hands with angel networks.
With people aspiring for better products, the D2C sector witnessed huge growth and the creation of several brands and new categories
Fintech and financial inclusion became the most promising sector in the country on the back of ideas with great potential.

What Can We Expect From Seed Stage Startup Funding In 2023?

According to experts, India’s seed-stage businesses have a very bright future. Mentoring-led investment models at an early stage might bring about a paradigm shift in the way seed firms mature and scale as the investors’ attention shifts to profitability and unit economics for higher valuation rounds.

The Founder’s Role Is Critical To Investors:

In 2023, investors should remain optimistic about founders focusing on innovation to solve real problems and build for the world. prize.

BEENEXT’s Saxena said it may be difficult to land a round from a company that has not yet demonstrated a strong product market fit and a solid roadmap to profitability and growth. That said, great founders who focus on building great companies will continue to shine long term, regardless of the macrocycle.

“Investors are expected to continue to build their own fundamental insights to test these models against each other. As a result, decision cycles may also lengthen,” he said Saxena. said.

Meanwhile, Pranav Pai, founding partner and chief investment officer of 3one4 Capital, has seen seed/early-stage mid-stage/growth rounds with participation by his specialists likely to increase his size. I predict there will be.

“We also expect more Indian capital to enter the VC market as new funds and co-investors build their portfolios more aggressively,” said Mr Pai.

Climatetech He Will Be A Star Sector In 2023: Almost every investor Inc42 has spoken to believes Climatetech will continue to receive attention from early stage investors in his 2023.

According to IPV Bansal Cleantech/Sustainability, the sector will continue to attract funding as clean energy start-ups focused on reducing the carbon footprint of businesses and end-users continue to attract venture capitalists and investors. There is growing interest from

DroneTech Gains Momentum:

Drone technology is also very popular and the government continues to provide support in this sector, helping many deep he tech startups to emerge in India. I’m here.

Almost every modern defense organization and tech-savvy consumer knows the growing popularity of drones and unmanned aerial vehicles (UAVs). It has a wide variety of uses, from military to commercial to recreational.

EVs to dominate in 2023: Electric vehicles (EVs), including electric two-wheelers, are a growing trend in the transportation industry as they offer a more sustainable and efficient alternative to traditional vehicles. . Many investors in the EV space are particularly interested in start-ups working on innovative battery technologies. Investors also expect more innovation to emerge in the B2B and D2C space.

Finally, public-private partnerships in certain areas such as space technology continue to be a significant driver of growth.

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Don’t get too proactive. Instead, we aim to stay sharp and experience awe in large quantities, so we use the latest insights on female empowerment to create an annual list of recommended books and shows. Updated list. With that story in hand, let’s wrap up for 2023.

About a woman who challenged status.

Gangbai Katyaawadi: A cunning boyfriend tricks 16-year-old Ganga Jajivandas Katyawadi, played by Bollywood star Alia Bhatt, into eloping in Mumbai and selling her to a brothel. Unable to find a way out of her situation and fearing backlash from her family, Ganga submits to her job, taking over the brothel when Madame dies and becoming a women’s rights politician. , her case against the Prime Minister takes the office of minister.An acclaimed biopic about a woman with an incredible story.

Hold Your Breath: Ice Dive: This documentary follows her team of all-female divers who embark on a perilous expedition to the bottom of the Arctic Ocean, demonstrating strength, courage and determination in the face of extreme challenges. I’m chasing Talk about breaking stereotypes.

Kartini: Princess of Java: Watch this biographical film about Raden Ageng Kartini (Kartini) for lessons of courage and forging your own path against society’s expectations. A young woman was born into the nobility of the Dutch colony of Java. In the 1900s, a Javanese woman was denied access to higher education and had to be confined to her parents’ house after age 12 while waiting for a marriage proposal. Rather than simply accepting her own fate, Kartini taught herself to read and speak Dutch and advocated for women’s education and against polygamy.

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SHOWS ABOUT WOMEN SUPPORTING WOMEN

New York Times investigative journalists Jodie Kantor and Megan Twohy bring Hollywood’s wealthy and powerful sex offenders to justice in this dramatization starring Carey Mulligan, Zoe Kazan, and Ashley Judd (who plays herself) and groundbreaking worlds. See how they inspired the #MeToo movement. A slow and satisfying burn.

Thirty Nine: Her three best friends across their late thirties cry, laugh and drink hysterically together. Hospital Playlist Son Ye-jin and Jung Mi-do star in this hit Netflix k-drama of hers. Tip: find a buddy to watch with you and enough tissues to cry on.

Women Talking: A unique and emotional retelling of the true story of a woman in a remote religious colony in Bolivia who discusses her options in the wake of sexual crimes committed in her community. Starring Claire Foy and Rooney Mara.

SHOWS ABOUT WOMEN CHASING A DREAM

Queen of the South: Teresa Mendoza is on the run after her drug-dealing boyfriend is murdered. The only way to survive? By climbing the ranks and becoming the Queen of the Cartels. Did you see one, did you see all? it’s not.

Loosely based on a true story but largely untold, this drug drama has surprises around every corner and the ending is the biggest surprise of all. was to compete in the 2016 Rio Olympics. She never thought she would do this not only as a Syrian, but as a refugee. The incredibly heartwarming story of Yusra and her sister Sarah fleeing a war-torn country to save their family, while also saving an entire ship of refugees from drowning in the Aegean Sea.

SHOWS ABOUT WOMEN WHO LITERALLY KICK ASS

Black Panther: Wakanda Forever: King T’Challa has died, and his mother Queen Ramonda and her all-female warrior commandos must keep the peace between Wakanda and Talokan. Tarokan is a vibranium-rich underwater kingdom unknown to all until its leader surfaces to protect it. It’s Wakanda’s fault for horrifying the world’s precious natural resources and threatening the citizens of Talokan. A moving ode to grief that not only pays tribute to the late Chadwick Boseman, who played T’Challa, but also reminds us of the enduring value of women in our nation.

All at Once: Michelle Yeoh, a Chinese-American immigrant, like many women today, has to do it all at once. strained relationship with her daughter; But unlike most women (at least as far as I know), Yoh’s character Evelyn doesn’t just wonder about any other life she could have had, but also wants to save the multiverse. Connect to your own parallel universe too. Crazy.

My Name: When 17-year-old Yoon Ji-woo (Han So-hee)’s father was murdered in front of her, she asked him to train her to take revenge on his old friend, the leader of a drug cartel. . The journey not only drags her deeper into her underworld, but also reveals the depths of her own strength.

Warrior Now: 19-year-old Ava Silva is said to have died. Upon waking her up in her morgue, she discovers she has supernatural powers. It turns out that she has a halo, a god artifact, embedded in her back. That means she’s now destined to lead an ancient cult that fights nuns and demons trying to rule the Earth. A little fantasy, a little sci-fi, and lots of good old-fashioned female action, led by Portuguese actress and rising star Alba Baptista.

SHOWS ABOUT WOMEN DARING TO BE THEMSELVES

Worried about personal quirks? Worried about fitting? In an era of “impostor syndrome,” these characters help remind women that they can succeed just by being themselves. He has autism spectrum disorder and works for a large law firm in Seoul.

Her peers are often amused and sometimes confused by what they perceive as strange and awkward mannerisms. But they learn to accept that she is who she is and that she also doesn’t know as many people as she does about whales and concerns. Clock.

Good Luck Leo Grande: Emma Thompson plays retired widow Nancy Stokes in this drama. Nancy Stokes vows never to fake an orgasm again and hires a young sex worker named Leo Grande to help her achieve her real orgasm. A bold tribute to the ever-expanding body positivity movement.

Matilda The Musical: Roald For those of you who haven’t read Her Dahl’s Favorites, Matilda is a prodigy who successfully plots revenge on her dizzying parents, and Emma in her comical, played by Thompson. It’s about Ms. Trunchbull, the cruel headmaster. If you’ve read Matilda, this isn’t the first film adaptation of the popular book, but it’s probably the better one. , which explains why Wednesday Addams is probably the most popular female character on Netflix today, despite being cold, distant, irritable, and sadistic.

BEST SELF-HELP BOOKS FOR WOMEN

How to be a woman online: Women face unique challenges online, and it takes more than Nina Jankowitz, former executive director of the U.S. Disinformation Governance Commission, to find someone who can navigate this world better. you will have a hard time. This handbook covers a wide range of topics and includes personal anecdotes showing how women are being attacked and marginalized on the internet. Jankowicz also addresses broader social and cultural issues that contribute to these issues, promising insightful reading.

SET BOUNDARIES AND FIND PEACE: Would you like to learn to say no without feeling guilty or anxious? Feeling like you have to struggle with your body is a common challenge for women, says American therapist Nedra Grover Tawwab in the book. How to love your partner and deal with difficult people.

Powerful Women Leaders: In this inspiring and well-researched book, Guardian columnist Alwa Madawi interviews women leaders such as UN Deputy Secretary-General Amina J Mohammed and British MP Nadia Whitome to It discusses how women are challenging gender norms in leadership. A promised new world.

The Moment Of Lift: Entrepreneur and renowned philanthropist Melinda Gates on gender equality and what it would be like if girls and women around the world were empowered, educated and empowered An excellent introduction to what. An even better guide to becoming an advocate in your own community.

Content Source: Business d’Or

This report covers the key technology, macroeconomic, and industry themes that will have a significant impact on travel and tourism in 2023. Whether you are looking to invest, gain competitive intelligence, or just become more familiar with one of these themes, this report provides comprehensive analysis on each one, while also outlining how these themes interlink, making this report highly unique.

This multi-theme thematic report covers the leading companies and organizations within the key themes in the travel and tourism industry, giving readers a strong sense of how different elements within the industry fit together and how conflicting themes might interact with one another.

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This report pinpoints the themes that are most likely to impact a company’s financial performance and position in the market. Written by an experienced travel and tourism analyst, each theme covered in this report is given: an in-depth description, an explanation as to why it is important in travel and tourism, data-led analysis, and case studies on how it is being used in different tourism sectors.

The travel and tourism industry in 2023 will look very different from 2019. The prolonged travel restrictions imposed by the COVID-19 pandemic have changed the operations and objectives of businesses and the behaviors and preferences of travelers.

COVID-19 has undoubtedly brought challenges to the sector, but it has also encouraged innovation, driven new business models, developed new niches and markets, entered new destinations, and made it more sustainable and resilient. It also provided an opportunity to move to a stronger tourism development model.

Global tourism continues to recover, but the unprecedented shock to the tourism economy caused by COVID-19 is exacerbated by the changing geopolitical situation in Ukraine. This has highly visible economic and social impacts on many people, places, businesses and the economy at large.

There is also great uncertainty about the outlook for China, once one of the world’s largest and most valuable outbound travel markets.

In these uncertain times, a strong online presence is essential for travel and tourism businesses that must be supported by innovative apps and personalized offers. The impact of COVID-19 has accelerated digital adoption, driving the adoption of more advanced technology by travel and tourism industry leaders. Better understanding and use of artificial intelligence, cloud computing and cybersecurity are key to staying on top.

Key Highlights

The ongoing war in Ukraine and additional travel restrictions for Russian tourists across Europe will affect key markets and slow tourism’s recovery. Russia and Ukraine account for relatively large proportions of outbound travel and spending. The absence of these two markets during the COVID-19 recovery could be detrimental for some countries, especially as the loss of these source markets is likely to be prolonged. As a by-product of the conflict, a greater challenge has emerged. Global growth prospects continue to deteriorate as inflation continues to rise despite falling commodity and oil prices in recent months. Against this backdrop, consumers have expressed great concern about their personal economic situation and especially rising inflation, all of which affect their shopping habits and consumer confidence.
Travel and tourism are closely related to the environment, biodiversity and nature. It is important to accept that ESG (Environmental, Social and Governance) is here to stay. Key players in the global tourism sector have already set out to adjust their strategies, business and operating models accordingly. This makes his ESG the most mentioned topic with 101,062 mentions in submissions from travel and tourism companies in 2021, after a 29% year-on-year increase in mentions of ESG from 78,293 in 2020. is shown. Among the ESG pillars, the environment was the most cited pillar in 2021, leading with 40,461 environmental references, according to publisher Company Filing Analytics. Additionally, growing consumer awareness of the impact travel has on nature and communities will increasingly influence the decisions travelers make about how, where and when to travel. According to a consumer survey by the publisher, xx% of his global respondents consider “sustainable/environmentally friendly features” essential or “nice to have” when purchasing. Therefore, tourism industry companies and governments need to recognize the opportunities and opportunities that ESG policies present to ultimately meet changing consumer demands and ensure long-term success.

Companies Mentioned

Marriott International
Trip.com
Accor
Melia Hotels
Intrepid Travel
G Adventures
Cathay Pacific
Booking Holdings
Hyatt
Fraport Airport
British Airways
Walt Disney
Choice Hotels
Finnair
Princess Cruises
Airbnb
Kerala Tourism
Royal Caribbean International
Air China
China Eastern Airlines
China Southern Airlines
Carnival Corporation
American Airlines
Hilton Hotels

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What Is Visual Position System? The Ultimate Guide

An explanation of a visual positioning system.

Content Source: Business d’Or

An explanation of a visual positioning system.

The updated navigational technology from Google, the new breakthrough visual positioning system, is changing people’s lifestyles all around the world. With this new innovation, Google Maps may use the camera on the user’s phone to detect its surroundings and graphically communicate its direction to the user directly in front of their eyes. The newly created Visual Positioning System (VPS) function in Google Maps can be used when your GPS is insufficient.

The VPS analyses your surroundings to more accurately pinpoint where you are using the camera on your phone and Google’s huge back-end data.

How Does the Visual Positioning System Operate?

At its core, the Intermodal Visual Positioning System (VPS) has a monitor and an IMU. The globe will be examined, measured, and recognised using the data from these gadgets. When you repeat a mapped location, VPS analyses the area you are in using your device’s camera and Google’s massive back-end data. They can locate you much more quickly because to the features’ higher accuracy. Adding new onboard sensors can enhance tracking via GPS sensing fusion.

Localization:

sensors that track position.
With the aid of the map, locate the place.

Updating the maps:

Exchange of maps.
Using a floor plan or not, overlay the map manually or based on computer information.

Visual Positioning System for Indoors:

Global Localization: What is it?

A number of good apps using an API are now available thanks to global positioning. Users are able to mark and find any spot thanks to the sophisticated sensors.

Additionally, this platform has been used by marketers and business owners to offer a variety of services. Location data has become a defining characteristic of the mobile computing community, from groundbreaking games like Pokémon Go to more widely used applications (such as Uber, Postmates).

This is how the visual positioning system for indoor navigation works:

First you have to tap the button to activate the visual view. Then simply point your device’s camera at the desired target and relevant information will be displayed. The surrounding area is shown with an overlay of map data for nearby businesses, with arrows indicating the direction to go. You’ll also see a small map at the bottom so you can see where you’re going.

GPS obtains data from surrounding buildings and points of interest rather than relying entirely on satellite positioning to eliminate errors that can occur with GPS. Google also plans to place a character on each screen to give users the feeling of being his guide on an augmented reality tour. In the demo, I tried the navigation experience with a little fox.

How to use VPS for business?

With independent companies like Ubiquity6 facing stiff competition, Google has announced the new ARCore 1.2. This is Google’s Web AR application for cloud anchors. This is a preliminary example of a full VPS integration using locally captured images instead of a central database. Nonetheless, attempts are still being made to build VPS networks around the world to offload complex cloud imaging activities.

VPS Advantages for Business:

Simple to use
VPS has a far higher accuracy rating than a GPS.
wonderful user experience
To pinpoint the precise location, use the VPS application programme interference (API).
Additionally, it offers you the benefits of local marketing.
Smart camera devices can then query the vision engine through its visual positioning services once the vision engine produces large-scale 3D maps for common video and photos.

Google’s Visual Positioning System:

How Can VPS Improve the World?

Augmented Reality (AR) needs to be fixed in place to provide a stable overlay of physical reality. GPS locations are often used to connect entities to Pokémon or specific locations. However, GPS positioning can drop by several feet, making indoor reception a failed proposition for retailers.

AR/computer vision company Blippar is now using an indoor version of Urban Visual Tracking to provide a more robust AR tether than other indoor solutions. The company was the first to offer a “clear and comprehensive solution” to the AR anchor problem in its New York City and London offices. In fact, Outdoor Mapping, launched last summer, maps entire cities, from city blocks to entire communities, feeding a database with photos of boulevards, houses and even street mailboxes.

It then uses computer vision to detect houses and other external objects through the eyes of the user’s mobile device. The application illuminates objects and automatically recognizes the user from any direction.

co-founder and CEO Ambarish Mitra said his organization has mapped not just London, but San Francisco and much of the South Bay in the area. AR City apps can provide users with overlay maps, navigation, or other AR components in the mapped area. Other applications can also integrate application components with other devices.

A database can be embedded so that the system can work offline. This suggests many possible examples: retail stores, shopping malls, hotels, shopping malls, stadiums, etc. Use cases include floating AR menus in shopping malls, comments and product information displayed above shelves, treasure hunts, and interactive visitor guides.

Visual Positioning System App:

Aparna Chenna Pragada Company emphasizes Visual Positioning System to overcome navigation problems. This is how people prevent themselves from losing themselves. Instead of manipulating your phone hoping you’re heading in the same direction as the blue GPS line, your camera will look around and figure it out.

The company hasn’t said anything about the mobile device, but it could be developed as part of a broader Google Lens integration. The outside organization said late last year that he launched the AR City app for iOS users, he was looking for something similar to Blippar, and the VPS itself was, of course, originally part of the Tango project.

Google has confirmed that it is experimenting with an augmented perception device that uses cartoon avatars to guide you through cities. In the illustration, it was the shaded fox that had to be chased until it reached the goal.

Indoor Visual Positioning System:

This new technology turns any interior or space into an immersive AR experience. It works by displaying the user’s exact location via computer vision and serving appropriate augmented reality content based on that.

Enhanced Fact Presence can also be linked to a specific physical location and presented to each user when visiting that location. For example, a menu with augmented facts can be displayed in front of a restaurant in a shopping center. The menu appears in the restaurant’s exact physical location, complemented by other her AR elements, textures, and animations in real time.

Google Maps’ Visual Positioning System:

Google Maps’ upcoming AR navigation mode was first reviewed with Local Guides in yesterday’s report. Google also explains the strategy behind the World Localization app and how it uses digital mapping tools, street view and machine learning.

It’s currently not possible to mention the blue dot that shows your location on Google Maps. “Personal limits” are GPS and compass. It often leads to your location on the map, especially in urban areas.

The method of defining the direction and orientation of a device relative to a particular reference point is called distance. Different techniques address position in different ways.

Current VPS Challenges:

Position determination is a dramatic achievement for outdoor navigation systems, and there is intense pressure to replicate it indoors. Being able to locate a person in a building is useful in many ways. From finding the right office in a skyscraper, to finding the department or specific product you need in a store, to providing targeted offers while roaming the supermarket, the Galileo system can handle your indoor positioning needs. increase. The receiver struggles with multipath signals and the inability to use the satellite under test, which nominally improves measurement accuracy up to 1 meter.

Practical Use Case for VPS:

Visual Positioning System VPS extracts visual point features from georeferenced imagery due to the growing popularity of location-based services.

The three main use cases cited in the direct complaint against Google Fantasmo are:

Autonomous robots: such as drones, dogs, and vehicles, might access VPS services through an SDK, greatly enhancing their navigational capabilities in comparison to using GPS alone.
Augmented marketing: Major companies all over the world are actively utilising the immersive capabilities of AR to produce engaging marketing content.
In one of the first truly compelling use cases for mobile AR: augmented navigation was one of the most impressive demonstrations at this year’s Google I/O developers conference. It involved editing Google Map in AR mode and using VPS to overlay helpful AR artefacts that helped users navigate to their location without using a map.

Future Attractions: Future Trends:

Google’s “world positioning” approach is to add another sensor to help you focus better. Existing objects, such as vehicles and systems that can compute magnetic and gravitational fields, quickly distort, “unreliably up to 180 degrees of error.”

VPS provides image-based unit positioning instead of GPS. VPS then uses a set of images with defined locations to generate maps and analyzes them to provide detailed and easily searchable visual features such as the contours of structures and bridges. create a visual feature database. VPS finds the device by comparing the image processing inside the phone and the VPS index. However, both the imagery and the relative location have a significant impact on the positioning accuracy of the VPS.

Google considers VPS Street View index data for 93 countries around the world with “trillions of solid indicators to implement triangulation”. This is to first “filter out the unstable parts of the scene and focus on the persistent structures that are static over time”. Machine learning is applied to eliminate trees with complex light movements and structures that differ depending on the season.

VPS VS GPS:

Global Pointing System (GPS) is an ingenious navigation tool. But Are we on the right track with this tool?

Begins training for more precise instructions from the Visual Positioning System (VPS). A Google Maps ID that uses your phone’s sensors to overlay arrows on the map for easy navigation.

Conclusion:

One of the difficulties of using Google Maps is looking in the right direction. Obviously, the app tells me to go north, but I’m still wondering “where exactly am I and what direction is this?”

Attempting to solve this problem is a technique called Global Location. The techniques include visual positioning services (VPS), road maps, and machine learning to more precisely define direction and orientation. we are working on it. With this technology, users can quickly learn which path the smartphone camera follows as a sensor.

https://businessdor.com/apple-makes-significant-moves-toward-owning-its-core-technologies/

https://businessdor.com/niantic-went-into-discord-to-create-campfire-an-augmented-reality-social-network-introduces-lightship-vps/

https://businessdor.com/a-new-era-of-clean-technology-is-about-to-begin-in-the-world/

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